After establishing itself as Britain’s number 1 in clothing and accessories for women under 35, New Look is set to win Romanian “fashionistas” and put them on the fast lane of affordable and fabulous fashion. The brand will take enthusiasts on a spinning journey into constant and new interpretations of trends, renewing the collections every 6 weeks and putting over 200 new items on its shelves every week.
New Look is the number two Womenswear and Accessories retailer in the UK with 6% value share, and the market leader in the under 35’s women’s clothing and accessories market. The brand capitalizes on its team of 30 experienced designers whose mission is to develop unique and exclusive fashion ranges.
With over 1.000 stores across the world, New Look is aiming to develop a 20 stores network in Romania in the next 5 to 8 years. The brand is brought to Romania by Genco, a company of Greek-based holding Fourlis Group, through a franchise.
• New Look are the No.1 retailer in Women’s Footwear in the under 35’s age group (31st October 2010)
• New Look are the No.1 retailer in dresses (31st October 2010)
• New Look are No.1 volume retailer for Jeans in the under 25’s age group (31st October 2010)
